Why are so many emails being deferred?

English Campaigns
1

I am sending around 1000 emails per day. As I go forward the amount of emails that shows up as deferred is going way up. What causes this?

2

Hi @jgardner , thanks for posting on this community!

By deferred you mean they’re not sent on the date you would like them to be sent? Or are they not sent at all?

3

On my report; at the bottom right there is a column for deferred. Its right next to « complained »

4

Ok thanks. I see here what deferred means:

  • Deferred: the transactional email is in Standby Reception and can be received later (e.g. full inbox)

Meaning that for some of your recipients, the email is in standby mode.

I checked your account, it seems like for older campaigns, you don’t have deferred emails any more, so maybe is it just a matter of a few days before all your recipients receive the email?